Thermoformed and Custom Mouthguard

Thermoformed and Custom Mouthguard Market Outlook

The global thermoformed and custom mouthguard market is poised to reach approximately USD 1.5 billion by 2035, with a compound annual growth rate (CAGR) of around 6.2% from 2025 to 2035. Factors driving this growth include the rising awareness regarding oral health, the increasing participation in sports activities, and advancements in dental technology. Additionally, the prevalence of dental injuries in contact sports and the growing trend toward personalized healthcare solutions are contributing significantly to the demand for custom mouthguards. As consumers become more health-conscious and seek better protection for their oral cavity during sports and other activities, the market is expected to expand further in the coming years. The development of innovative materials and designs that enhance comfort and performance will also play a crucial role in market growth.

Growth Factor of the Market

The growth of the thermoformed and custom mouthguard market is primarily driven by an increase in sports participation across various age groups. As more individuals engage in high-impact sports, the necessity for protective gear becomes paramount. This has led to improvements and innovations in mouthguard designs, making them not only protective but also comfortable and aesthetically pleasing. Furthermore, the rising incidences of dental injuries among athletes, particularly in contact sports such as football, hockey, and boxing, have heightened awareness around the necessity of using quality mouthguards. The advent of online shopping has made it easier for consumers to access a variety of mouthguard options, thereby increasing market penetration. Moreover, the growing focus on preventative healthcare and the role of orthodontics in ensuring oral safety and aesthetics contribute to the increasing demand for custom mouthguards. Thus, these factors collectively create a robust environment for market growth.

Key Highlights of the Market

• The market is projected to grow at a CAGR of 6.2% from 2025 to 2035.
• Rising awareness of oral health and injury prevention is driving demand.
• Growing participation in sports, especially among youth, increases market opportunities.
• Innovative materials and designs are enhancing comfort and efficacy.
• Increasing online sales channels are making mouthguards more accessible.

By Product Type

Single Layer Mouthguards:

Single layer mouthguards are designed for basic protection and are typically made from a single material layer, which makes them lightweight and easy to use. They offer a minimal level of protection, primarily suitable for low-impact sports where the risk of dental injuries is lower. These mouthguards are often recommended for recreational activities and are particularly popular among younger athletes and casual participants in sports. Their affordability and ease of use make them an attractive option for those just starting in sports or for those who may not require extensive dental protection. Continuous innovations in design and material have led to improvements in comfort, making single-layer mouthguards more favorable among users.

Double Layer Mouthguards:

Double layer mouthguards are constructed with two layers of material, providing enhanced protection compared to single layer options. The outer layer is typically firmer, designed to absorb impacts, while the inner layer is softer to ensure comfort and fit. These mouthguards are commonly used in a variety of contact sports where the risk of dental trauma is higher. Athletes often prefer double layer mouthguards for their balance of protection and comfort, as they tend to fit more securely in the mouth. This type of mouthguard can be custom-made for individual athletes, ensuring a perfect fit that allows for better performance during sports activities. The increased safety features associated with double layer designs make them a popular choice among competitive athletes.

Customized Mouthguards:

Customized mouthguards are tailored specifically to the individual's dental structure, offering the highest level of comfort and protection. They are made using advanced technology to create a mold of the athlete’s teeth, ensuring a perfect fit that minimizes movement and enhances performance. Customized options are particularly favored by professional athletes who prioritize both safety and comfort during intense competitions. These mouthguards can be designed with various features, including extra cushioning or special materials for added protection against high-impact forces. The personalization aspect not only improves user experience but also allows for creative designs, making them appealing to younger athletes looking to express their individuality.

Branded Mouthguards:

Branded mouthguards are produced by well-known companies, often associated with professional sports teams or athletes. These mouthguards typically incorporate the latest technology and materials to enhance performance and protection. Consumers are drawn to branded mouthguards due to the perceived quality and trust associated with established brands. These products often offer a range of designs and colors, catering to a wide audience, including both amateur and professional athletes. The presence of branding can also influence consumer purchase decisions, as athletes may seek products endorsed by their favorite sports figures. The marketing strategies employed by these brands significantly contribute to the visibility and accessibility of branded mouthguards in the market.

Boil and Bite Mouthguards:

Boil and bite mouthguards are a popular choice due to their affordability and ease of use. They are designed to be softened in hot water and then molded to fit the user's mouth, providing a level of customization without the need for professional fitting. These mouthguards are widely available in sporting goods stores, making them accessible to a broad consumer base. Boil and bite options are suitable for various sports and provide a decent level of protection, although they may not fit as securely as custom-made mouthguards. They are particularly favored by casual athletes or younger individuals engaged in sports, as they provide a cost-effective solution for dental protection.

By Application

Sports:

The sports application segment is the largest market for thermoformed and custom mouthguards. As participation in organized sports continues to grow worldwide, so does the need for effective dental protection. Mouthguards are increasingly recognized as essential gear for athletes involved in high-contact sports such as football, rugby, boxing, and hockey. The focus on safety has prompted both organizations and coaching staff to mandate the use of mouthguards during practices and games. Moreover, younger athletes are particularly susceptible to dental injuries, making the role of mouthguards in safeguarding oral health critical. The ongoing trend toward sports participation among youth and adults alike emphasizes the significant growth potential within this application segment.

Dental:

In the dental application segment, mouthguards play a crucial role in orthodontic treatments, teeth grinding (bruxism), and post-surgery recovery. Dentists often recommend customized mouthguards for patients who need protection against grinding or clenching, which can lead to significant dental issues. Additionally, these mouthguards can help in preventing further dental damage during orthodontic treatment by providing a cushion against external forces. The increase in awareness regarding oral health and preventive care has propelled the demand for dental mouthguards, especially among adults who are undergoing orthodontic procedures. With the growing emphasis on maintaining dental aesthetics and health, this segment is expected to witness steady growth in the coming years.

Military:

The military application of mouthguards is primarily aimed at protecting service members during training and combat situations. The need for reliable dental protection in rigorous physical environments has led to the development of specialized mouthguards designed for military personnel. These mouthguards are engineered to withstand extreme conditions and provide optimal protection during physical confrontations or training exercises. As the military focuses on enhancing the safety and well-being of its personnel, the adoption of custom mouthguards is likely to rise. This segment remains relatively niche but presents growth opportunities as military organizations prioritize oral health prevention strategies.

Medical:

The medical application segment involves the use of mouthguards in therapeutic settings, particularly for patients with conditions such as sleep apnea or those undergoing surgical interventions in the oral cavity. Mouthguards can serve as essential appliances in managing sleep-related issues by preventing teeth grinding or repositioning the jaw. Additionally, they are vital in post-operative recovery, providing protection to the surgical site. As the healthcare industry advances and more emphasis is placed on non-invasive treatment options, the demand for medical-grade mouthguards is expected to grow. Regulatory approvals and ongoing research into the efficacy of mouthguards in various medical applications will further enhance this segment's development.

By Distribution Channel

Online Stores:

Online stores have emerged as a dominant distribution channel for thermoformed and custom mouthguards, primarily due to their convenience and extensive product variety. Consumers can easily browse and compare different mouthguard options from the comfort of their homes, allowing for informed purchase decisions. The proliferation of e-commerce platforms has made it easier for brands to reach a broader audience, including niche markets that might not be served by traditional retail. Additionally, online shopping often provides access to customer reviews and ratings, further influencing buying behavior. As the trend toward digital purchasing continues, the online distribution channel is expected to experience robust growth.

Specialty Stores:

Specialty stores offer targeted products and services specifically related to dental health and sports equipment, making them a vital distribution channel for mouthguards. These stores often provide expert advice and personalized service, assisting consumers in selecting the right mouthguard for their needs. The staff's expertise can guide customers in understanding the differences between product types and the importance of proper fit and protection. Specialty stores cater to a dedicated consumer base that values quality and specialized products over generic options, enhancing the overall shopping experience. As a result, this channel continues to play a significant role in the overall market.

Dental Clinics:

Dental clinics represent a crucial distribution channel for custom mouthguards, particularly those designed for therapeutic applications. Patients often receive recommendations for mouthguards from their dentists, who can provide tailored fitting services. This professional endorsement significantly impacts consumer purchasing decisions, as patients are more likely to trust recommendations from their healthcare providers. The ability for patients to customize mouthguards according to their specific dental needs further enhances the demand within this channel. With an increasing emphasis on preventive dental care, the significance of dental clinics in distributing custom mouthguards will only grow.

Sports Outlets:

Sports outlets have become an essential distribution channel for mouthguards, especially those designed for athletes engaged in various sports. These outlets provide access to branded and non-branded mouthguard options, and knowledgeable staff can assist consumers in selecting suitable products for their specific sports needs. The visibility of mouthguards within a sporting context allows consumers to associate their purchase with safety and performance. Additionally, the inclusion of mouthguards in promotional sports events and sponsorships further enhances consumer awareness and encourages purchases from these outlets. As sports participation continues to escalate, the relevance of sports outlets in distributing mouthguards will remain significant.

Hospitals:

Hospitals serve as an important distribution channel for mouthguards, particularly in the medical and therapeutic segments. Patients undergoing surgical procedures in the oral cavity may receive mouthguards as part of their post-operative care to protect surgical sites. Additionally, hospitals often provide mouthguards for patients with conditions such as bruxism or sleep apnea. The integration of mouthguards into patient treatment plans reinforces the importance of oral health management. As hospitals strive to elevate patient care and rehabilitation services, the role of mouthguards within this channel is likely to expand in conjunction with medical advancements.

By Material Type

EVA:

EVA (Ethylene Vinyl Acetate) is one of the most commonly used materials for manufacturing mouthguards due to its excellent shock-absorbing properties. This material provides a balance of durability and flexibility, making it suitable for impact and protection during sports. EVA mouthguards can be produced in various thicknesses, accommodating different levels of protection based on the athlete's needs. Furthermore, EVA is lightweight and comfortable, which encourages user compliance, particularly among younger athletes. The versatility of EVA in terms of customization and design options also allows for a personalized touch, enhancing its appeal in the market.

Polyethylene:

Polyethylene is another popular material used in mouthguard production, known for its toughness and resistance to wear and tear. This material provides excellent protection against impacts, making it a favored choice among athletes participating in contact sports. Polyethylene mouthguards can be designed for both custom and boil-and-bite applications, offering versatility in usage. The material’s lightweight nature and comfort make it an ideal option for prolonged use, as athletes often have to wear mouthguards for extended periods. With the continuous development of polyethylene formulations, enhancements in strength and performance characteristics are anticipated, contributing to its market growth.

Polypropylene:

Polypropylene is recognized for its rigidity and durability, making it suitable for mouthguards that require a firm structure while still providing decent comfort. This material is often used in mouthguards designed for high-impact sports where protection is a priority. The strong nature of polypropylene allows it to withstand significant stress and impact, thereby ensuring effective dental protection. Additionally, mouthguards made from polypropylene can be produced at a lower cost, making them an accessible option for a wider range of consumers. As the demand for cost-effective protection solutions grows, polypropylene mouthguards are expected to gain traction in the market.

Silicone:

Silicone has gained popularity in the mouthguard market due to its exceptional softness and comfort. The material is hypoallergenic and provides a snug fit, making it ideal for users who may be sensitive to more rigid materials. Silicone mouthguards are well-suited for individuals engaged in low-impact sports or for those who require mouthguards for therapeutic purposes, such as managing bruxism. The softness of silicone offers a cushion effect, reducing the likelihood of discomfort during prolonged wear. As consumers increasingly prioritize comfort and safety, the demand for silicone mouthguards is likely to rise.

PVC:

PVC (Polyvinyl Chloride) is occasionally used in mouthguards due to its rigidity and strength. However, it is less common than other materials because of concerns regarding its comfort and potential health impacts. PVC mouthguards tend to be more affordable, making them appealing for budget-conscious consumers. However, the inflexibility of PVC can lead to discomfort during use, particularly in high-intensity sports situations. As the market continues to evolve towards more comfortable and effective solutions, the use of PVC may decline in favor of softer alternatives that offer better protection and user experience.

By Region

The North American region holds a significant share of the thermoformed and custom mouthguard market, estimated at approximately USD 600 million in 2025, and is projected to grow at a CAGR of about 6.5% through 2035. This growth can be attributed to the high participation rates in sports, increased awareness of dental injuries, and the demand for preventive healthcare solutions. The region's advanced healthcare infrastructure and strong consumer preference for customized protection gear further bolster market growth. Additionally, the presence of established manufacturers and a growing trend of using mouthguards across various sporting events and activities contribute to North America's leading position.

Europe is another key market for thermoformed and custom mouthguards, with an estimated market size of around USD 400 million in 2025. The region is witnessing steady growth, primarily driven by increasing sports participation and rising awareness regarding oral health among the general population. The European market also benefits from innovations in mouthguard design and materials, leading to improved user comfort and efficacy. Additionally, regulatory support for sports safety and health initiatives has led to a rise in mandatory mouthguard usage in several countries, which is expected to sustain market growth over the coming years. As consumer preferences continue to evolve, Europe is likely to remain a significant player in the global mouthguard market.

Opportunities

The thermoformed and custom mouthguard market presents numerous opportunities for expansion, particularly with the increasing focus on youth sports programs and the growing trend of fitness among younger demographics. As schools and communities promote sports participation as part of healthy lifestyle choices, the demand for mouthguards is likely to surge. Manufacturers can capitalize on this opportunity by creating targeted marketing campaigns that educate coaches and parents about the importance of dental protection for young athletes. Furthermore, partnerships with sports organizations and schools could facilitate wider distribution and acceptance of mouthguards, ensuring that all athletes have access to essential protective gear. With the growing popularity of recreational sports, there is also room for innovation in product offerings tailored to specific sports and activities, providing niche markets for manufacturers.

In addition to the youth sports segment, there is growing potential within the adult recreational sports market. Many adults participate in sports for fitness and enjoyment but may overlook the importance of using protective gear, including mouthguards. As awareness increases regarding the potential for dental injuries in recreational sports, there is a significant opportunity for educating adult athletes on the necessity of mouthguards. Manufacturers and distributors can focus on developing marketing strategies that emphasize the benefits of wearing mouthguards during recreational activities, thereby driving sales. Additionally, advancements in materials and customization options present opportunities for innovation that can further enhance the appeal of mouthguards to various consumer segments.

Threats

While the thermoformed and custom mouthguard market presents a range of opportunities, it is also subject to various threats that could hinder its growth. One significant threat is the availability of low-cost, lower-quality mouthguard alternatives in the market. As consumers become increasingly price-sensitive, there is a risk that they may opt for cheaper products that do not provide adequate protection. This shift could lead to decreased demand for higher-quality, custom mouthguards, ultimately affecting manufacturers' revenues. Additionally, the proliferation of potentially harmful materials in some cheaper mouthguard products poses a risk to consumer safety and could lead to negative perceptions of mouthguard usage overall. Ensuring that products meet safety and quality standards is essential to counteract this threat.

Another notable threat is the potential for significant competition from alternative dental protection products. As innovation in dental technology progresses, new protective solutions could emerge, potentially capturing market share from traditional mouthguards. Additionally, a shift in consumer preferences toward other forms of dental protection, such as dental implants or orthodontic devices, could reduce the overall demand for mouthguards. To stay competitive, manufacturers must continually innovate and adapt to consumer preferences, investing in research and development to enhance their product offerings. Failure to do so may result in a diminished market presence and loss of relevance in an evolving dental care landscape.

Competitor Outlook

• SISU Mouthguards
• Shock Doctor
• Opro Mouthguards
• BracesSavers
• Venum
• Battle Sports Science
• Pro-tech Dental
• MyMouthguard
• Everlast
• Custom Mouthguards by Dental Practices
• Pure Power Mouthguards
• Safejawz
• Adidas
• FitGuard

The competitive landscape of the thermoformed and custom mouthguard market is characterized by a diverse array of players, ranging from established brands to innovative startups. Major players such as SISU Mouthguards, Shock Doctor, and Opro Mouthguards have built strong reputations for producing high-quality protective gear. These companies leverage their extensive experience in sports equipment manufacturing to create mouthguards that meet the specific needs of athletes. They often engage in aggressive marketing strategies and sponsorships with athletes and sports teams, enhancing their visibility in the market. Additionally, these companies continuously invest in research and development to innovate new materials and designs that improve the effectiveness, comfort, and aesthetic appeal of mouthguards.

Emerging brands like MyMouthguard and Pure Power Mouthguards have distinguished themselves by focusing on customization and consumer engagement. These companies utilize advanced technology to create personalized mouthguards tailored to the unique dental structure of each customer. Their emphasis on the individualization aspect of mouthguards has resonated well with consumers, particularly those seeking a blend of protection and style. The growing trend towards personalization in healthcare solutions positions these companies favorably within the market, allowing them to attract a niche audience willing to invest in custom products. As competition intensifies, the ability to differentiate through unique offerings will become increasingly important for all players in the market.

In summary, the thermoformed and custom mouthguard market is witnessing significant growth driven by various factors, including increased sports participation, heightened awareness of oral health, and technological innovations. The competitive landscape is dynamic, with established brands battling alongside emerging players, each striving to capture market share through product differentiation and consumer engagement. As the market evolves, ongoing advancements in materials, design, and customization will play pivotal roles in shaping the future of mouthguard offerings. Companies that successfully navigate these trends and address consumer needs will be well-positioned for success in this promising market.

• 1 Appendix

  • 1.1 List of Tables
  • 1.2 List of Figures

• 2 Introduction

  • 2.1 Market Definition
  • 2.2 Scope of the Report
  • 2.3 Study Assumptions
  • 2.4 Base Currency & Forecast Periods

• 3 Market Dynamics

  • 3.1 Market Growth Factors
  • 3.2 Economic & Global Events
  • 3.3 Innovation Trends
  • 3.4 Supply Chain Analysis

• 4 Consumer Behavior

  • 4.1 Market Trends
  • 4.2 Pricing Analysis
  • 4.3 Buyer Insights

• 5 Key Player Profiles

  • 5.1 Venum
    • 5.1.1 Business Overview
    • 5.1.2 Products & Services
    • 5.1.3 Financials
    • 5.1.4 Recent Developments
    • 5.1.5 SWOT Analysis
  • 5.2 Adidas
    • 5.2.1 Business Overview
    • 5.2.2 Products & Services
    • 5.2.3 Financials
    • 5.2.4 Recent Developments
    • 5.2.5 SWOT Analysis
  • 5.3 Everlast
    • 5.3.1 Business Overview
    • 5.3.2 Products & Services
    • 5.3.3 Financials
    • 5.3.4 Recent Developments
    • 5.3.5 SWOT Analysis
  • 5.4 FitGuard
    • 5.4.1 Business Overview
    • 5.4.2 Products & Services
    • 5.4.3 Financials
    • 5.4.4 Recent Developments
    • 5.4.5 SWOT Analysis
  • 5.5 Safejawz
    • 5.5.1 Business Overview
    • 5.5.2 Products & Services
    • 5.5.3 Financials
    • 5.5.4 Recent Developments
    • 5.5.5 SWOT Analysis
  • 5.6 BracesSavers
    • 5.6.1 Business Overview
    • 5.6.2 Products & Services
    • 5.6.3 Financials
    • 5.6.4 Recent Developments
    • 5.6.5 SWOT Analysis
  • 5.7 MyMouthguard
    • 5.7.1 Business Overview
    • 5.7.2 Products & Services
    • 5.7.3 Financials
    • 5.7.4 Recent Developments
    • 5.7.5 SWOT Analysis
  • 5.8 Shock Doctor
    • 5.8.1 Business Overview
    • 5.8.2 Products & Services
    • 5.8.3 Financials
    • 5.8.4 Recent Developments
    • 5.8.5 SWOT Analysis
  • 5.9 Pro-tech Dental
    • 5.9.1 Business Overview
    • 5.9.2 Products & Services
    • 5.9.3 Financials
    • 5.9.4 Recent Developments
    • 5.9.5 SWOT Analysis
  • 5.10 Opro Mouthguards
    • 5.10.1 Business Overview
    • 5.10.2 Products & Services
    • 5.10.3 Financials
    • 5.10.4 Recent Developments
    • 5.10.5 SWOT Analysis
  • 5.11 SISU Mouthguards
    • 5.11.1 Business Overview
    • 5.11.2 Products & Services
    • 5.11.3 Financials
    • 5.11.4 Recent Developments
    • 5.11.5 SWOT Analysis
  • 5.12 Battle Sports Science
    • 5.12.1 Business Overview
    • 5.12.2 Products & Services
    • 5.12.3 Financials
    • 5.12.4 Recent Developments
    • 5.12.5 SWOT Analysis
  • 5.13 Pure Power Mouthguards
    • 5.13.1 Business Overview
    • 5.13.2 Products & Services
    • 5.13.3 Financials
    • 5.13.4 Recent Developments
    • 5.13.5 SWOT Analysis
  • 5.14 Custom Mouthguards by Dental Practices
    • 5.14.1 Business Overview
    • 5.14.2 Products & Services
    • 5.14.3 Financials
    • 5.14.4 Recent Developments
    • 5.14.5 SWOT Analysis

• 6 Market Segmentation

  • 6.1 Thermoformed and Custom Mouthguard Market, By Application
    • 6.1.1 Sports
    • 6.1.2 Dental
    • 6.1.3 Military
    • 6.1.4 Medical
  • 6.2 Thermoformed and Custom Mouthguard Market, By Product Type
    • 6.2.1 Single Layer Mouthguards
    • 6.2.2 Double Layer Mouthguards
    • 6.2.3 Customized Mouthguards
    • 6.2.4 Branded Mouthguards
    • 6.2.5 Boil and Bite Mouthguards
  • 6.3 Thermoformed and Custom Mouthguard Market, By Distribution Channel
    • 6.3.1 Online Stores
    • 6.3.2 Specialty Stores
    • 6.3.3 Dental Clinics
    • 6.3.4 Sports Outlets
    • 6.3.5 Hospitals

• 7 Competitive Analysis

  • 7.1 Key Player Comparison
  • 7.2 Market Share Analysis
  • 7.3 Investment Trends
  • 7.4 SWOT Analysis

• 8 Research Methodology

  • 8.1 Analysis Design
  • 8.2 Research Phases
  • 8.3 Study Timeline

• 9 Future Market Outlook

  • 9.1 Growth Forecast
  • 9.2 Market Evolution

• 10 Geographical Overview

  • 10.1 Europe - Market Analysis
    • 10.1.1 By Country
      • 10.1.1.1 UK
      • 10.1.1.2 France
      • 10.1.1.3 Germany
      • 10.1.1.4 Spain
      • 10.1.1.5 Italy
  • 10.2 Asia Pacific - Market Analysis
    • 10.2.1 By Country
      • 10.2.1.1 India
      • 10.2.1.2 China
      • 10.2.1.3 Japan
      • 10.2.1.4 South Korea
  • 10.3 Latin America - Market Analysis
    • 10.3.1 By Country
      • 10.3.1.1 Brazil
      • 10.3.1.2 Argentina
      • 10.3.1.3 Mexico
  • 10.4 North America - Market Analysis
    • 10.4.1 By Country
      • 10.4.1.1 USA
      • 10.4.1.2 Canada
  • 10.5 Middle East & Africa - Market Analysis
    • 10.5.1 By Country
      • 10.5.1.1 Middle East
      • 10.5.1.2 Africa
  • 10.6 Thermoformed and Custom Mouthguard Market by Region

• 11 Global Economic Factors

  • 11.1 Inflation Impact
  • 11.2 Trade Policies

• 12 Technology & Innovation

  • 12.1 Emerging Technologies
  • 12.2 AI & Digital Trends
  • 12.3 Patent Research

• 13 Investment & Market Growth

  • 13.1 Funding Trends
  • 13.2 Future Market Projections

• 14 Market Overview & Key Insights

  • 14.1 Executive Summary
  • 14.2 Key Trends
  • 14.3 Market Challenges
  • 14.4 Regulatory Landscape

Segments Analyzed in the Report

The global Thermoformed and Custom Mouthguard market is categorized based on

By Product Type

• Single Layer Mouthguards
• Double Layer Mouthguards
• Customized Mouthguards
• Branded Mouthguards
• Boil and Bite Mouthguards

By Application

• Sports
• Dental
• Military
• Medical

By Distribution Channel

• Online Stores
• Specialty Stores
• Dental Clinics
• Sports Outlets
• Hospitals

By Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

Key Players

• SISU Mouthguards
• Shock Doctor
• Opro Mouthguards
• BracesSavers
• Venum
• Battle Sports Science
• Pro-tech Dental
• MyMouthguard
• Everlast
• Custom Mouthguards by Dental Practices
• Pure Power Mouthguards
• Safejawz
• Adidas
• FitGuard