Liquid Nutritional Supplement

Liquid Nutritional Supplement Market Outlook

The global liquid nutritional supplement market was valued at approximately USD 20 billion in 2023 and is projected to reach around USD 40 billion by 2035, growing at a CAGR of 8.5% during the forecast period. The primary growth factors driving this market include an increasing focus on health and wellness, the rising prevalence of lifestyle diseases, and a growing aging population that is seeking convenient nutritional solutions. Additionally, the demand for personalized nutrition and the increasing popularity of health supplements among athletes and fitness enthusiasts are contributing significantly to market expansion. Innovations in product formulations and advancements in distribution channels are further enhancing product accessibility and consumer reach, thereby fueling market growth.

Growth Factor of the Market

One of the most significant growth factors propelling the liquid nutritional supplement market is the heightened awareness regarding preventive healthcare among consumers. As more individuals prioritize their health and well-being, the demand for nutritional products that can aid in maintaining optimal health levels is on the rise. Furthermore, the surge in health-conscious consumers, especially millennials and Generation Z, who are actively seeking dietary supplements that fit their lifestyles, is creating new opportunities for market players. Another driving force is the ongoing innovation in product development, with companies increasingly launching fortified liquid supplements that cater to specific health requirements, such as immunity boosting or enhanced digestive health. The integration of technology in product formulation, such as the use of flavor enhancers and stabilizers, is also enhancing the consumer experience, ultimately driving market growth. Lastly, the influence of social media and health influencers has played a crucial role in promoting liquid nutritional supplements, leading to increased consumer demand and engagement.

Key Highlights of the Market

• Strong growth trajectory with a projected CAGR of 8.5% over the forecast period.
• Rising health consciousness among consumers leading to increased demand for nutritional solutions.
• Innovative product development focusing on personalized nutrition trends.
• Expansion of distribution channels, particularly online platforms, improving accessibility.
• Growing applications in geriatric and pediatric nutrition sectors, enhancing market scope.

By Product Type

Vitamins:

Vitamins are one of the most prominent segments in the liquid nutritional supplement market, with a significant market share attributed to their essential role in supporting overall health. As consumers become increasingly aware of the importance of vitamins in their daily diets, the demand for liquid vitamin supplements has surged. The convenience of liquid formulations allows for easier digestion and absorption, making them particularly appealing to individuals who may have difficulty swallowing pills. Additionally, the growing trend of multi-vitamin supplements that combine various vitamins into a single product has further boosted this market segment, catering to the needs of a diverse consumer base.

Minerals:

The minerals segment is witnessing robust growth as consumers are increasingly recognizing the importance of mineral supplements for maintaining a healthy body. Liquid mineral supplements are particularly popular among those who are looking for enhanced bioavailability, as liquids can be absorbed more efficiently compared to solid forms. Key minerals such as calcium, magnesium, and iron are often fortified in these liquid supplements, addressing widespread nutritional deficiencies. The growing awareness about the role of minerals in supporting various bodily functions, including bone health and metabolic processes, is driving the expansion of this segment, especially among health-conscious consumers and those with specific dietary restrictions.

Proteins:

The protein segment is experiencing significant growth due to the rising interest in fitness and sports nutrition among consumers. Liquid protein supplements are increasingly being used by athletes and fitness enthusiasts for muscle recovery and performance enhancement. The convenience of ready-to-drink protein shakes and the availability of plant-based protein options are further fueling this segment's growth. With more people adopting active lifestyles, the demand for high-protein liquid supplements is anticipated to rise, along with a growing preference for formulations that incorporate additional nutrients to support overall health and wellness.

Omega-3 Fatty Acids:

Omega-3 fatty acids are gaining traction within the liquid nutritional supplement market as consumers become more aware of their numerous health benefits, including heart health and cognitive function. Liquid formulations of omega-3 supplements, often derived from fish oil or algae oil, offer a convenient and effective way for individuals to incorporate these essential fats into their diets. The increasing prevalence of lifestyle-related health issues, such as cardiovascular diseases, has prompted consumers to seek out omega-3 supplements as preventive measures. As awareness continues to grow, the omega-3 segment is likely to see further expansion, driven by the demand for high-quality, concentrated formulations.

Probiotics:

Probiotics are becoming an increasingly popular segment in the liquid nutritional supplement market, primarily due to their positive effects on gut health and digestion. Liquid probiotic supplements offer the advantage of live cultures, which can be quickly absorbed by the body, improving their efficacy compared to traditional capsule forms. With rising concerns about digestive health and its connection to overall well-being, consumers are actively seeking out probiotics as part of their daily routines. The versatility of liquid probiotics, which can be added to smoothies or consumed as standalone drinks, enhances their appeal, particularly among consumers looking for convenient and functional nutrition options.

By Application

Dietary Supplements:

The dietary supplements application segment is one of the largest in the liquid nutritional supplement market, driven by a growing awareness of nutritional deficiencies and the need for health maintenance among consumers. Liquid dietary supplements are favored for their ease of consumption and rapid absorption, particularly among individuals who may find traditional pills challenging to swallow. This segment caters to a broad demographic, including those seeking to improve their overall wellness, enhance their immune system, or address specific health concerns. As more consumers prioritize preventative health measures, the demand for liquid dietary supplements is expected to continue rising.

Sports Nutrition:

The sports nutrition application segment is experiencing significant growth as an increasing number of individuals engage in fitness activities and competitive sports. Liquid nutritional supplements targeted towards athletes are designed to aid in muscle recovery, enhance performance, and provide essential nutrients during training. The convenience of liquid formats allows athletes to quickly replenish nutrients lost during exercise, making them a popular choice. Additionally, the rise in health and fitness trends, along with a growing focus on nutrition among recreational athletes, is further propelling the demand for liquid sports nutrition products.

Medical Nutrition:

Medical nutrition is a vital application segment within the liquid nutritional supplement market, as it focuses on providing nutritional support to individuals with specific health needs. Liquid medical nutrition products are often used in clinical settings or prescribed for patients recovering from surgery, managing chronic illnesses, or dealing with malnutrition. The ease of consumption and the ability to customize formulations to meet unique dietary requirements make liquid medical supplements particularly appealing. As healthcare providers increasingly recognize the role of nutrition in patient recovery and management, the market for liquid medical nutrition is expected to expand significantly.

Pediatric Nutrition:

The pediatric nutrition segment is witnessing growth in the liquid nutritional supplement market as parents become more aware of the importance of proper nutrition in their children's development. Liquid nutritional supplements formulated specifically for children offer essential vitamins and minerals that can be easily consumed. The convenience of liquid formats appeals to parents seeking to ensure their children receive adequate nutrition, particularly during periods of growth or when dietary restrictions are in place. Furthermore, as childhood obesity and related health issues become more prevalent, the emphasis on balanced nutrition for children is likely to drive the demand for pediatric liquid supplements.

Geriatric Nutrition:

The geriatric nutrition application segment is rapidly expanding due to the increasing aging population worldwide. Liquid nutritional supplements designed for older adults often focus on addressing specific health concerns such as bone health, cognitive function, and digestive health. The convenience of liquid formulations is particularly appealing for senior consumers, who may experience difficulty swallowing pills. With a growing awareness of the importance of nutrition in promoting healthy aging and managing age-related health issues, the demand for specialized liquid nutritional supplements for the elderly is expected to rise significantly.

By Distribution Channel

Online Stores:

Online stores have emerged as a dominant distribution channel in the liquid nutritional supplement market, driven by the convenience and accessibility they offer consumers. The proliferation of e-commerce platforms has allowed consumers to easily browse and purchase a wide range of nutritional products from the comfort of their homes. Online retailers often provide detailed product information, customer reviews, and competitive pricing, enhancing the consumer shopping experience. Additionally, the rise of subscription services for nutritional supplements has further fueled the growth of this channel, catering to the needs of health-conscious consumers looking for regular deliveries of their favorite products.

Pharmacies:

Pharmacies continue to play a crucial role in the distribution of liquid nutritional supplements, as they provide consumers with easy access to a variety of health products. This distribution channel is particularly appealing to consumers who prefer purchasing supplements in-person and seeking advice from healthcare professionals or pharmacists. Many pharmacies have expanded their offerings to include a wider range of liquid nutritional supplements, catering to different health needs and preferences. The presence of trained staff in pharmacies ensures that consumers receive guidance on the most suitable products for their specific health concerns, further driving sales in this channel.

Health Stores:

Health stores are a significant distribution channel for liquid nutritional supplements, catering to a niche market of health-conscious consumers seeking specialized products. These stores typically offer a curated selection of high-quality supplements, often emphasizing natural and organic ingredients. The knowledgeable staff at health stores can provide personalized recommendations, helping consumers select the most suitable liquid nutritional products for their needs. As more individuals prioritize holistic health and wellness, the demand for liquid supplements in health stores is expected to increase, further solidifying this channel's importance in the market.

Supermarkets/Hypermarkets:

Supermarkets and hypermarkets represent a major distribution channel for liquid nutritional supplements, providing consumers with a one-stop shopping experience. The convenience of purchasing supplements alongside other grocery items appeals to a broad audience. These retail establishments often have dedicated sections for health and wellness products, making it easier for consumers to locate liquid nutritional supplements. The competitive pricing and promotions offered by supermarkets and hypermarkets also contribute to the growth of this channel, as consumers seek cost-effective options. The increasing focus on health and wellness among consumers is likely to enhance the presence of liquid nutritional supplements in these retail outlets.

By Ingredient Type

Vitamins:

Vitamins are a key ingredient type within the liquid nutritional supplement market, as they play a vital role in supporting various bodily functions. Liquid vitamin supplements are favored for their ease of consumption and enhanced absorption compared to tablet forms. The growing awareness of vitamin deficiencies, particularly in specific populations such as the elderly and those with dietary restrictions, is driving demand for liquid vitamin products. With a wide range of formulations available, including multi-vitamins and targeted vitamin supplements, this segment is expected to experience robust growth, catering to the diverse needs of health-conscious consumers.

Minerals:

The minerals segment is experiencing significant growth within the liquid nutritional supplement market, driven by the recognition of their essential roles in maintaining bodily functions and overall health. Liquid mineral supplements are particularly appealing due to their higher bioavailability, allowing for more efficient absorption compared to solid forms. Common minerals such as calcium, magnesium, and iron are often highlighted in these products, addressing widespread deficiencies in certain populations. The increasing focus on preventive healthcare and the importance of minerals in supporting various processes, such as bone health and metabolism, is expected to drive further expansion in this segment.

Amino Acids:

Amino acids are becoming increasingly popular within the liquid nutritional supplement market, particularly for their role in muscle recovery, performance enhancement, and overall health. Liquid amino acid supplements are often favored by athletes and fitness enthusiasts for their rapid absorption and convenience. With the growing demand for protein-rich diets and the popularity of athletic training, the market for liquid amino acids is expected to expand. Additionally, the increasing awareness of the importance of amino acids in supporting various physiological functions is likely to drive interest in these supplements among a broader audience.

Antioxidants:

The antioxidants segment is witnessing growth in the liquid nutritional supplement market, driven by rising consumer awareness regarding the benefits of antioxidants in combating oxidative stress and promoting overall health. Liquid antioxidant supplements often include ingredients such as vitamins C and E, selenium, and various plant extracts known for their antioxidant properties. The convenience of liquid formulations allows consumers to easily incorporate these supplements into their daily routines. As research continues to highlight the health benefits of antioxidants, the demand for these products is expected to increase significantly, appealing to health-conscious consumers seeking to improve their wellness.

Botanicals:

Botanicals are emerging as a significant ingredient type in the liquid nutritional supplement market, driven by the growing trend of natural and herbal products. Liquid botanical supplements often include extracts from herbs and plants known for their health benefits, such as turmeric, ginger, and ginseng. The increasing consumer interest in holistic health and wellness is fueling the demand for botanical supplements, as more individuals seek natural alternatives to support their health. With the rise of e-commerce and increased accessibility to these products, the liquid botanical segment is poised for substantial growth, catering to a health-conscious demographic.

By Region

North America holds a significant share of the liquid nutritional supplement market, attributed to a high level of health awareness and a growing emphasis on preventive healthcare among consumers. The region's market is projected to grow at a CAGR of 7.5%, driven by the rising demand for dietary and sports nutrition supplements. The presence of key market players, along with increased investments in product innovation and marketing strategies, is further enhancing the growth of the liquid nutritional supplement market in North America. Moreover, the trend of personalized nutrition is gaining traction, leading to greater consumer engagement and demand for specialized products tailored to individual health needs.

Europe is also a prominent market for liquid nutritional supplements, with a growing focus on health and wellness driving demand. The region is witnessing increased consumer awareness regarding the importance of nutrition in overall health and the rising prevalence of lifestyle-related diseases. The market is characterized by a diverse range of liquid nutritional products tailored to various demographics, including pediatric and geriatric nutrition. As consumers become more inclined towards holistic health solutions and products with natural ingredients, the European liquid nutritional supplement market is expected to continue expanding, effectively complementing the overall global market dynamics.

Opportunities

The liquid nutritional supplement market is poised for significant growth due to the increasing trend of health and wellness among consumers. The growing emphasis on preventive healthcare and the need for convenient nutritional solutions present numerous opportunities for market players. As more individuals adopt healthier lifestyles, the demand for liquid nutritional supplements that cater to various dietary needs is expected to rise. Companies can leverage this trend by developing innovative products that target specific health concerns, such as immune support, digestive health, and cognitive function. Moreover, the expansion of e-commerce and online sales channels offers businesses a platform to reach a broader audience, further driving market growth. This shift towards digital marketing strategies and personalized online shopping experiences can also enhance brand visibility and consumer loyalty.

Additionally, there are opportunities for collaboration between supplement manufacturers and healthcare professionals, particularly in the realm of medical nutrition. As healthcare providers increasingly recognize the importance of nutrition in patient care, partnerships can be forged to develop specialized liquid supplements tailored to specific health conditions. This collaboration can also lead to increased awareness and education surrounding the benefits of liquid nutritional supplements, ultimately driving growth. Furthermore, exploring emerging markets and regions with a rising middle-class population can present lucrative opportunities for expansion, as consumer spending on health products continues to rise in these areas.

Threats

Despite the promising growth prospects of the liquid nutritional supplement market, several threats may impact its trajectory. One of the primary challenges is the increasing competition within the industry, as a growing number of players enter the market with innovative products and aggressive marketing strategies. This heightened competition can lead to price wars, which may impact profit margins for existing companies. Additionally, the influx of low-quality and unregulated products poses a threat to consumer safety and may undermine trust in reputable brands. Moreover, the presence of counterfeit products in the market can further complicate the landscape, making it essential for companies to emphasize product quality and transparency in their offerings.

Another significant threat to the liquid nutritional supplement market is the potential for changing regulations and compliance requirements. As governments and regulatory bodies become more stringent regarding health claims and product formulations, companies may face challenges in adapting to new standards. This could lead to increased costs for research and development, as well as potential litigation risks associated with misleading claims. Additionally, shifts in consumer preferences towards whole foods and natural sources of nutrition may pose a long-term challenge, as some consumers may opt for dietary changes instead of supplement reliance. It is crucial for companies to stay ahead of market trends and consumer demands to mitigate these threats effectively.

Competitor Outlook

• Herbalife Nutrition Ltd.
• Abbott Laboratories
• Nestlé S.A.
• Danone S.A.
• Amway Corporation
• GNC Holdings, Inc.
• Pepsico Inc.
• Nature's Bounty Co.
• Kirkland Signature (Costco)
• Orgain Inc.
• USANA Health Sciences
• Nu Skin Enterprises, Inc.
• Bayer AG
• Garden of Life LLC
• Vital Proteins LLC

The competitive landscape of the liquid nutritional supplement market is characterized by a diverse array of players ranging from large multinational corporations to specialized niche brands. Major companies such as Herbalife Nutrition Ltd., Abbott Laboratories, and Nestlé S.A. dominate the market with their extensive portfolios of liquid nutritional products that cater to various consumer needs. These companies often invest heavily in research and development to create innovative formulations that meet the evolving demands of health-conscious consumers. Their global presence and established distribution networks further enhance their competitive advantage, allowing them to reach a wider audience effectively.

In contrast, smaller companies and startups are entering the market with unique propositions, focusing on specific dietary needs or innovative product formats. For instance, brands like Orgain Inc. and Vital Proteins LLC have gained popularity by emphasizing clean, organic ingredients and convenient liquid formats that align with current consumer trends. The rise of e-commerce has also enabled these smaller players to compete effectively by reaching consumers directly and building strong brand loyalty through targeted marketing strategies.

Furthermore, partnerships and collaborations between companies and healthcare professionals are becoming increasingly common within the industry. This approach not only enhances product credibility but also creates opportunities for developing specialized liquid supplements tailored to specific health conditions. As the market continues to evolve, companies that prioritize innovation, quality, and consumer education are likely to thrive in the competitive landscape of the liquid nutritional supplement market. Overall, the future of the market is promising, with ample opportunities for growth and development driven by changing consumer preferences and a strong emphasis on health and wellness.

• 1 Appendix

  • 1.1 List of Tables
  • 1.2 List of Figures

• 2 Introduction

  • 2.1 Market Definition
  • 2.2 Scope of the Report
  • 2.3 Study Assumptions
  • 2.4 Base Currency & Forecast Periods

• 3 Market Dynamics

  • 3.1 Market Growth Factors
  • 3.2 Economic & Global Events
  • 3.3 Innovation Trends
  • 3.4 Supply Chain Analysis

• 4 Consumer Behavior

  • 4.1 Market Trends
  • 4.2 Pricing Analysis
  • 4.3 Buyer Insights

• 5 Key Player Profiles

  • 5.1 Bayer AG
    • 5.1.1 Business Overview
    • 5.1.2 Products & Services
    • 5.1.3 Financials
    • 5.1.4 Recent Developments
    • 5.1.5 SWOT Analysis
  • 5.2 Danone S.A.
    • 5.2.1 Business Overview
    • 5.2.2 Products & Services
    • 5.2.3 Financials
    • 5.2.4 Recent Developments
    • 5.2.5 SWOT Analysis
  • 5.3 Orgain Inc.
    • 5.3.1 Business Overview
    • 5.3.2 Products & Services
    • 5.3.3 Financials
    • 5.3.4 Recent Developments
    • 5.3.5 SWOT Analysis
  • 5.4 Pepsico Inc.
    • 5.4.1 Business Overview
    • 5.4.2 Products & Services
    • 5.4.3 Financials
    • 5.4.4 Recent Developments
    • 5.4.5 SWOT Analysis
  • 5.5 Amway Corporation
    • 5.5.1 Business Overview
    • 5.5.2 Products & Services
    • 5.5.3 Financials
    • 5.5.4 Recent Developments
    • 5.5.5 SWOT Analysis
  • 5.6 GNC Holdings, Inc.
    • 5.6.1 Business Overview
    • 5.6.2 Products & Services
    • 5.6.3 Financials
    • 5.6.4 Recent Developments
    • 5.6.5 SWOT Analysis
  • 5.7 Garden of Life LLC
    • 5.7.1 Business Overview
    • 5.7.2 Products & Services
    • 5.7.3 Financials
    • 5.7.4 Recent Developments
    • 5.7.5 SWOT Analysis
  • 5.8 Nestlé S.A.
    • 5.8.1 Business Overview
    • 5.8.2 Products & Services
    • 5.8.3 Financials
    • 5.8.4 Recent Developments
    • 5.8.5 SWOT Analysis
  • 5.9 Vital Proteins LLC
    • 5.9.1 Business Overview
    • 5.9.2 Products & Services
    • 5.9.3 Financials
    • 5.9.4 Recent Developments
    • 5.9.5 SWOT Analysis
  • 5.10 Abbott Laboratories
    • 5.10.1 Business Overview
    • 5.10.2 Products & Services
    • 5.10.3 Financials
    • 5.10.4 Recent Developments
    • 5.10.5 SWOT Analysis
  • 5.11 Nature's Bounty Co.
    • 5.11.1 Business Overview
    • 5.11.2 Products & Services
    • 5.11.3 Financials
    • 5.11.4 Recent Developments
    • 5.11.5 SWOT Analysis
  • 5.12 USANA Health Sciences
    • 5.12.1 Business Overview
    • 5.12.2 Products & Services
    • 5.12.3 Financials
    • 5.12.4 Recent Developments
    • 5.12.5 SWOT Analysis
  • 5.13 Herbalife Nutrition Ltd.
    • 5.13.1 Business Overview
    • 5.13.2 Products & Services
    • 5.13.3 Financials
    • 5.13.4 Recent Developments
    • 5.13.5 SWOT Analysis
  • 5.14 Nu Skin Enterprises, Inc.
    • 5.14.1 Business Overview
    • 5.14.2 Products & Services
    • 5.14.3 Financials
    • 5.14.4 Recent Developments
    • 5.14.5 SWOT Analysis
  • 5.15 Kirkland Signature (Costco)
    • 5.15.1 Business Overview
    • 5.15.2 Products & Services
    • 5.15.3 Financials
    • 5.15.4 Recent Developments
    • 5.15.5 SWOT Analysis

• 6 Market Segmentation

  • 6.1 Liquid Nutritional Supplement Market, By Application
    • 6.1.1 Dietary Supplements
    • 6.1.2 Sports Nutrition
    • 6.1.3 Medical Nutrition
    • 6.1.4 Pediatric Nutrition
    • 6.1.5 Geriatric Nutrition
  • 6.2 Liquid Nutritional Supplement Market, By Product Type
    • 6.2.1 Vitamins
    • 6.2.2 Minerals
    • 6.2.3 Proteins
    • 6.2.4 Omega-3 Fatty Acids
    • 6.2.5 Probiotics
  • 6.3 Liquid Nutritional Supplement Market, By Ingredient Type
    • 6.3.1 Vitamins
    • 6.3.2 Minerals
    • 6.3.3 Amino Acids
    • 6.3.4 Antioxidants
    • 6.3.5 Botanicals
  • 6.4 Liquid Nutritional Supplement Market, By Distribution Channel
    • 6.4.1 Online Stores
    • 6.4.2 Pharmacies
    • 6.4.3 Health Stores
    • 6.4.4 Supermarkets/Hypermarkets

• 7 Competitive Analysis

  • 7.1 Key Player Comparison
  • 7.2 Market Share Analysis
  • 7.3 Investment Trends
  • 7.4 SWOT Analysis

• 8 Research Methodology

  • 8.1 Analysis Design
  • 8.2 Research Phases
  • 8.3 Study Timeline

• 9 Future Market Outlook

  • 9.1 Growth Forecast
  • 9.2 Market Evolution

• 10 Geographical Overview

  • 10.1 Europe - Market Analysis
    • 10.1.1 By Country
      • 10.1.1.1 UK
      • 10.1.1.2 France
      • 10.1.1.3 Germany
      • 10.1.1.4 Spain
      • 10.1.1.5 Italy
  • 10.2 Asia Pacific - Market Analysis
    • 10.2.1 By Country
      • 10.2.1.1 India
      • 10.2.1.2 China
      • 10.2.1.3 Japan
      • 10.2.1.4 South Korea
  • 10.3 Latin America - Market Analysis
    • 10.3.1 By Country
      • 10.3.1.1 Brazil
      • 10.3.1.2 Argentina
      • 10.3.1.3 Mexico
  • 10.4 North America - Market Analysis
    • 10.4.1 By Country
      • 10.4.1.1 USA
      • 10.4.1.2 Canada
  • 10.5 Middle East & Africa - Market Analysis
    • 10.5.1 By Country
      • 10.5.1.1 Middle East
      • 10.5.1.2 Africa
  • 10.6 Liquid Nutritional Supplement Market by Region

• 11 Global Economic Factors

  • 11.1 Inflation Impact
  • 11.2 Trade Policies

• 12 Technology & Innovation

  • 12.1 Emerging Technologies
  • 12.2 AI & Digital Trends
  • 12.3 Patent Research

• 13 Investment & Market Growth

  • 13.1 Funding Trends
  • 13.2 Future Market Projections

• 14 Market Overview & Key Insights

  • 14.1 Executive Summary
  • 14.2 Key Trends
  • 14.3 Market Challenges
  • 14.4 Regulatory Landscape

Segments Analyzed in the Report

The global Liquid Nutritional Supplement market is categorized based on

By Product Type

• Vitamins
• Minerals
• Proteins
• Omega-3 Fatty Acids
• Probiotics

By Application

• Dietary Supplements
• Sports Nutrition
• Medical Nutrition
• Pediatric Nutrition
• Geriatric Nutrition

By Distribution Channel

• Online Stores
• Pharmacies
• Health Stores
• Supermarkets/Hypermarkets

By Ingredient Type

• Vitamins
• Minerals
• Amino Acids
• Antioxidants
• Botanicals

By Region

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

Key Players

• Herbalife Nutrition Ltd.
• Abbott Laboratories
• Nestlé S.A.
• Danone S.A.
• Amway Corporation
• GNC Holdings, Inc.
• Pepsico Inc.
• Nature's Bounty Co.
• Kirkland Signature (Costco)
• Orgain Inc.
• USANA Health Sciences
• Nu Skin Enterprises, Inc.
• Bayer AG
• Garden of Life LLC
• Vital Proteins LLC